Over the past decade, the UAE has achieved outstanding economic progress and has successfully established its leading position on the global trade and investment landscape. Today, the country boasts an enviable track record in attracting global companies to set up their regional bases in the UAE and benefit from the national economy's ability to serve as an ideal incubator for growth and expansion into regional markets. The branches of foreign companies registered in the country witnessed a 52 percent growth during the period from 2011 to 2020, according to the UAE Ministry of Economy data. The number of foreign company branches licensed with the Ministry reached 2,577 from more than 114 countries. British companies accounted for the largest share of them at 11.6 percent, followed by the United States of America (8.3 percent), India (5.5 percent), South Korea (5.1 percent), and France (4 percent). No doubt, these companies play a vital role in enhancing the diversity, flexibility, and sustainability of the national economy, thanks to the expansion of their investments into various vital sectors. This remarkable growth can be attributed to several factors, most notably the UAE's strategic location; the strength and dynamism of the national economy; highly developed infrastructure; bustling trade activity; efficiency of government services and incentives; flexibility of legislation; speed of procedures governing the establishment and practice of businesses; high return on investments; and the purchasing power - all of which enhance the country's attractiveness before foreign companies. In light of the unprecedented amendments approved by the UAE government to the Commercial Companies Law, the country is expected to witness even faster growth in attracting foreign companies, their branches, and their representative offices. The amendments now provide many additional advantages to investors and entrepreneurs, including 100% foreign ownership in the majority of sectors and economic activities, and exempting foreign companies from needing a citizen agent from, starting from April 2021. In line with its efforts to support the attraction of foreign investments and companies to the country, the UAE Ministry of Economy, through its website, provides 10 digital services dedicated to supporting foreign companies. These services are designed to facilitate their investment journeys and help them establish their company branches, and seamlessly conduct operations across the country. These services include submission of a request for initial approval needed for a branch opening; application for registration of a branch of a foreign establishment; and applications for registration renewal, amendment, sale, merger, cancellation of registration, freezing, and re-freezing of branches of existing companies in the country; and applications of extracts of those companies. The UAE Ministry of Economy also has a digital portal to support companies and respond to their inquiries, which is info.economy.ae or the toll-free number: 8001222 The Ministry of Economy enables branches of foreign companies to benefit from the advantages offered by the amended Commercial Companies Law through three simple steps that are to be completed online. These steps include applying for the online service "Foreign Company Branch Modification" on the official website of the Ministry; attaching a revocation of a local service agent document or a no-objection letter from the service agent with a copy of the ID; and payment of the prescribed fees for the modification service, which is AED 1,500. The UAE continues its robust performance in terms of attracting foreign investments, as it was ranked first in the Arab world and 15th globally for its ability to attract FDI by a recent United Nations Conference on Trade and Development (UNCTAD) report. Despite the repercussions of the Covid-19 pandemic on the global economy, the UAE succeeded in attracting USD 20 billion in FDI in 2020, recording a growth of 11.24 percent compared to 2019, and accounting for 49 percent of the total FDI coming into Arab countries. This is a feat that reflects the resilience of the national economy and its ability to overcome challenges and fluctuations in global markets. The UAE is currently consolidating its position as a preferred destination for entrepreneurship and SMEs, and as an incubator for innovative projects, creative minds, future concepts, and disruptive ideas. This is evident in the experience of companies that have chosen the country as the base for their regional expansion before going global. The UAE has witnessed many success stories over the past years, including that of SWVL for smart solutions for mass transit. The company was founded by a young Arab in Dubai in 2017, became global, and was listed on the Nasdaq Stock Exchange with a value of more than AED 1.5 billion. Another successful example is Souq.com, which was established in Jordan, and found a platform for growth and expansion in the UAE economy before it became an Amazon company in 2017. The list also includes others that succeeded in achieving remarkable growth at a record speed, such as Careem for delivery services, which was established in the UAE and expanded its services to 14 global markets, and then became part of the Uber; and Aramex, which was founded in Jordan and developed and expanded in the UAE. Today, the company provides its services in 58 countries around the world. The global changes we are witnessing today further emphasize the need to accelerate the pace of transformation towards a highly diversified, sustainable future economy. From this standpoint, the UAE government continues to launch economic incentives and facilities and modernize legislation that regulate doing business and the establishment of companies and their branches. These include some rather bold measures that significantly enhance the country's attractiveness to foreign companies and investments, strengthening the foundations of sustainable economic development over the next 50 years.