Objective

An initiative designed to expedite the improvement of the most frequently used and highly impactful services on customer experience within a 90-day period. Customer feedback is gathered through interactive focus group sessions via the Teams app, with the participation of 30 to 60 customers

Target Group

Health Professionals

Decision Making

The decision-making process for the improvements to be implemented is based on the customer input from focus group sessions and leadership directives, ensuring alignment with the UAE's strategic direction in service development. For example, the Zero Government Bureaucracy (ZGB) Program