Consultation Subject:

The Federal Authority for Government Human Resources provided its e-services to simplify the procedures and facilitate the customers, and to achieve the highest rates of satisfaction and happiness, through Customer Happiness System to achieve the desired standards of quality and excellence.  Therefore, FAHR worked to raise public awareness of its services by promoting them in different media and other channels in order to reach the largest possible number of targeted people

Consultation Purpose:

Identify the public opinion and measure its satisfaction with the level of awareness of the priority e-services provided by FAHR through a survey, and analyze the data to be used in process of continuous improvement and development of the marketing plan.  The same will helps the Authority to meet the expectations of the public and ensure access to information and services that interest them in the easiest and fastest ways.

Decisions expected as a result of this consultation:

The Federal Authority for Government Human Resources will monitor the most important feedbacks and study them and develop a set of corrective actions and implement awareness campaigns to promote the authority's e-services in order to ensure quality, and reach all target groups and meet their expectations.

Result:

After analyzing the results of the questionnaire that measures the level of customer satisfaction with the Promotional Campaigns implemented by the Authority about its Initiatives and Projects 2021, the proposals and opinions of participants from the federal government were taken into account, which would help in developing the campaigns, setting up a marketing mechanism and raising awareness of the initiative and projects.

The results were examined and about 20 proposals were received, and they were taken into consideration, and then based on them in developing corrective actions.

In this presentation, you will find suggestions with corrective actions.