03/01/2021
Closing on17/01/2021
fatima matouq alhosany
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The Department of Government Communication and Educational Media in the Ministry of Education organized a brainstorming workshop to develop ideas on how to educate the community on the importance of getting the COVID-19 vaccine. The workshop addressed the most vital and supportive methods and practices that contribute to spreading awareness on the importance of getting vaccinated. Several groups were targeted, represented by the employees of the Ministry of Education and the Emirates Foundation for School Education, as well as employees from private schools, public and private institutes and universities with their families.
The goals of the workshop were to prepare a set of motivational messages centered around accelerating the return to normal social life and supporting national efforts to address this pandemic. This is especially true as getting vaccinated is a preventative measure that constitutes the first step towards recovery.
Objective:
The Ministry of Education aims, through a brainstorming workshop, to identify ways to spread awareness on the importance of getting vaccinated.
Based on the ideas presented in the brainstorming workshop, a series of steps were adopted, namely
Producing a series of motivational and inspirational videos that encourage the public to get vaccinated. To view it, please visit the hashtag #BackToLife and #TogetherWeHeal
Cooperating with the Ministry of Health and Prevention in creating influential media content to be published on
social media platforms.
Conducting a Live Broadcast, through social media accounts, on the most important information on the COVID-19 vaccine with Dr. Laila Al-Jasmi, Head of the Immunization Department, and in partnership with the Ministry of Health and Community Protection.
Capturing videos and photos of the teaching staff receiving the vaccine with the aim of sharing their experiences with taking the vaccine and promoting their message to their colleagues to do the same.
Allocating centres and places for faculty members and educational staff to get vaccinated. To learn more please click here
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