Happiness Meter is one of Dubai's first strategic 'smart city' initiatives. The metre represents a measurement of the happiness goal. Through a centralised data dashboard, a map of happiness across the city will allow private sector and government entities that host happiness metre touch points, to relate and rank customer experiences within industry sectors and geographic areas, as well as differentiate between direct and web based interactions. It is among the first of its kind in the world to measure experiences across an entire city, including private sector and government entities in parallel.